Travel & fashion: Stephanie Alameida

A chat with Stephanie Alameida, founder and owner of Salt Resort Wear, UK’s first resort wear boutique. For those who travel all year in search of summer…

Stephanie Alameida is a stylish traveller, who has visited the world. After noticing a large gap in the market for what concern a luxury, multi-brand resort wear lifestyle store, she decided to open in London Salt Resort Wear, the first resort wear boutique; the ultimate destination for luxury resort wear, all year round. In this exclusive interview her travel’s tips.

How did the idea of a shop dedicated only to the world of cruise come about? I have travelled around a lot and have been fortunate to stay in many of the worlds most incredible resorts. As a business woman and a mother, holidays are a good occasion to catch up with my family and kids. I am organised and plan my wardrobe and packing well in advance. By traveling all over, I noticed that there was a big gap in the market. It was almost impossible for me to find swimwear and resortwear pieces that were different, fresh, and edgy for my holiday wardrobe. I also wanted something new, something that was not available here in the Uk. I then decided to translate my idea, and  my concept, into a real and concrete solution for the discerning traveller.  Salt Resort Wear is the ultimate one stop shop for luxury resort wear all year round. Our London store and online boutique is a fashion emporium, housing resort wear, ready-to-wear brands and accessories from an array of international designers from Brazil, Australia, and the US to name a few. The cool mix of designers makes Salt the number one shop for creating the perfect holiday wardrobe. A perfect mix of luxury and contemporary fashion all under one roof.

First memory linked to a beach holiday, or a trip. I have loads of memories about my trips. I think one of my first memories was sinking my feet in the sand on a white sandy beach in Thailand.

The most beautiful beach you have seen. Maldives, hands down…I am so in love with this place and go back every year.

Best souvenirs. A painting that i bought in Brazil…Its hanging on my wall and reminds me over and over again why Im not there!

Your most memorable trip.  It must be India.  It makes me a whole different person each time i come back from there. It is not just a trip visiting an amazing country, but a real personal journey. Very humbling.

The best hotel you have stayed in? There are a few that are my absolute favorites and i just cant keep away from them. Amanpuri in Thailand is very dear to my heart. A truly special place for not just myself but for my family and children. Also Reethi Rah in the Maldives. They really just get everything right there. The service is impeccable, the food great, and the childrens activities? Forget it, you have to beg them to come back!

The best dish you have tried and in which country? I am from Thailand so i must say the best food in the world is the street foods of Bangkok. And if i weren’t to be biased, it would have to be Japanese. I can easily eat that everyday of my life..

The trip of a lifetime? Peru. What a facinating travel that was. Everything from the hike to Machu Pichu, to the lakes of Titicaca, and the beautiful town of Cuzco. It was a mystical experience.

Packing essentials? Pictures of the kids, my perfume by Santa Maria Novella, my Blackberry, Luxe City Guides, a good pair of sunglasses, my credit cards, and always a good pair of heels.

Travel tips. Always find a good guide. Or at least do some research online. Its always a good idea to read about the place you are going to. Get to know they’re culture. Respect it. Know the logistics, how to get there, where to stay, places to go, shop and eat. For me, its always good to know as much info as possible.

Best period to travel. It’s always a good time to travel! I am obsessed with the weather channel. Just follow the sun…

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